Podcast Strategy That Brings in Clients
Want your podcast to work harder for your business?
Podcast Strategy That Brings in Clients shows you how to turn your podcast into the backbone of your marketing: attracting leads, building trust, and getting more from each episode (without spending all day creating content).
Hosted by podcast producer Laura McRae, this show helps you get your podcast working harder, so every episode becomes content that reaches more people, builds trust, and brings in new clients.
As a content marketer and podcast expert Laura shares what works, what doesn’t, and how to stop wasting time on the wrong things.
Each week, you’ll get practical advice and podcast strategy to help you stay consistent, create content with purpose, and use your podcast to grow your business and be seen.
If you're ready for your podcast to pull its weight, this is the show for you.
Smart content starts with your podcast, but it doesn’t end there.
Podcast Strategy That Brings in Clients
Latest Episodes
Make your podcast work smarter not harder
Wondering what a podcast producer does and how it’s different from an editor?In this episode, I break down what it really means to have proper podcast support and why it’s about way more than just editing. If you’ve been DIY-ing your sh...
Why most podcasters burn out after 10 episodes
Is your podcast quietly draining your time and energy?If podcasting is starting to feel like a second job instead of a strategic tool for your business, this episode is for you. I’m sharing what podcast burnout really looks like, why it...
The cringey story of my under-prepared interview
Have you ever finished a podcast interview and instantly wished you could do it over?In this episode, I share the most awkward interview I’ve ever recorded and all the messy lessons that came with it. From not preparing enough, to mixin...
How to stop hiding behind your podcast guests
Ever felt like you're hiding behind your podcast guests instead of sharing your own voice?In this episode, I open up about something personal: why I stopped relying so heavily on guest interviews and started recording more solo episodes...
Social media isn’t growing your podcast and here’s why
Ever wondered why your social media followers aren’t turning into podcast listeners?Just because someone follows you on social media doesn’t mean they’re tuning into your podcast. In this episode, I talk about the real reasons why your ...